BODY.MASS 100ml

KEVIN.MURPHY Body.Mass is a thickening, densifying leave in treatment for fine or thinning hair.

Citrus Flavonoids, Ginger Root Nettle and Parsley extracts, will thicken hair and prevent breakage. Rich in Oleanic acid that helps to fortify and strengthen the hair at the root to prevent thinning and falling hair.

BODY.MASS uses eyelash thickening and lengthening technology to strengthen hair, making your hair appear thicker and fuller instantly, whilst improving the quality over time. Paraben free.

Directions:

• Concentrating on the roots and scalp, spray all through damp or towel dried hair.
• Do not rinse.

KEY INGREDIENTS

Parsley Extract

Contains a concentrated amount of Apigenin, which increases blood flow to the scalp, promoting healthy and strong hair. Stimulates hair growth whilst it lengthens the growing phase. Apigenin is a bioflavonoid, which maintains the walls of small blood vessels therefore increasing circulation. This natural antioxidant and anti-inflammatory encourages hair growth and thickness. It alsopromotes the adhesive proteins at the root junction, thereby increasing the anchoring power and preventing hair loss.

Oleanolic Acid from Lovely Hemsleya root

Fights follicle ageing by fortifying the roots. Possesses antioxidant properties, which have a beneficial effect on the hair, making it stronger and less susceptible to loss. It's anti inflammatory properties aid in reversing and preventing the damage caused by DHT.

Biotin Vitamin B / Biotinoyl Tripeptide–1

Penetrates and strengthens hair while creating a protective shield even in extreme humidity and is considered a protein derivative. It can maintain the hair in the growth phase. Essential for its key role in the manufacturing of healthy hair in areas of the scalp where cells are engaged in the reproductive process, therefore reducing hair loss.

Biotin is vitamin B, essential for cellular growth in the body as well as the activity of many enzyme systems. All enzymes are proteins and the hair is made up of 90% protein, which makes biotin an essential ingredient.

Tripeptides readily attach to the hair cuticle after washing and bond with chemically treated hair to repair some of the damage caused by these treatments. They bond more wherever damage is greater for optimal conditioning at all times - the greater the damage, the greater the binding but without build-up. They will help to close split ends and by swelling the hair shaft they give the impression of thicker hair.

Lotus Flower extract

A highly soothing emollient that leaves the hair soft and supple. Lotus flower extract regenerates, heals, purifies, rebalances and refines hair texture. It is a conditioning antioxidant. The Lotus Flower essential oil was shown to stimulate melanin synthesis and enzyme activity. Since all enzymes are proteins and the hair is made up of 90% protein, the Lotus Flower extract is a very important factor to help repair and rebuild the hair’s surface.

Nettle Extract

High in iron with stimulating properties, this extract reduces DHT. It is rich in Vitamins A and C, and a wide range of minerals including Iodine, Silicon, and Sulfur. It is a powerful source of amino acids that the hair follicles require for proper growth. It's stimulating qualities also help increase the microcirculation to the scalp.

Juniperus Virginiana (Cedarwood) Oil

 Helps to neutralize dandruff and improves oily scalps.

The newest line to join the KEVIN.MURPHY range is PLUMPING, consisting of PLUMPING.WASH, PLUMPING.RINSE and BODY.MASS.

“The PLUMPING line became a reality because of all the successes I had seen with eyelash thickening and lengthening products. The results I saw were quite astonishing because it actually works.  This technology was the inspiration for the line but I also looked at the successes that were being achieved with these types of men’s products as well.

I then realised that there was nothing truly feminine on the market that helped women both on an emotional level and a therapeutic level” explains Kevin.

These types of products rely on regular use to achieve results but there was no instant gratification. So we decided to go one better and added full?strength proven therapeutic ingredients and a new type of polymer that made your hair feel thicker from the first use.

We have chosen ingredients like Oleanolic Acid from the ‘Lovely Hemsleya Root’, Apigenin from Parsley and Biotin GHK from the eyelash thickening and lengthening industry. This ‘complex’ is the key and has been scientifically proven to work. We make sure that the full strength has been applied to the products and we have the scientific data to prove it.

“Women are emotionally devastated by hair loss and with so many products on the market targeted at men or in masculine or medicinal packaging, I wanted to create a line that had clinical proven data but was easy to use, decidedly feminine and with a simple application”.

The BODY.MASS can be used with the PLUMPING.WASH and RINSE but it also can be integrated into any WASH and RINSE regime. It must be applied regularly to the scalp every day (if possible) or every time you wash your hair and it must be the first product applied after washing.

The polymers give an instant result from the first application which will encourage you to keep it up. The PLUMPING line will take 14 days to kick in so keep it up at first to get the microcirculation going in the scalp. Some people will see the results within 14 to 30 days. The aim of the products is to lengthen the growing or Anagen phase of the hair, which will in turn lessen the falling or resting phase. The result is more Anagen hairs per head resulting in thicker, fuller hair.

Kevin explains “the PLUMPING.WASH prepares the hair by gently exfoliating the scalp and improving circulation with the help from sugar Cane, Nettle and Ginger Root Extracts.

The RINSE plumps the hair and adds density via the ingredients Rice Proteins & Rice Amino Acids”.

The fragrance contains White Florals, Orchid Extracts and Citrus extracts, making it feel fresh, invigorating, but still sweet and feminine.