Keune Care Range: New vs Old Comparison

Keune Care has been refreshed with new names, updated formulas, and more targeted routines, making it easier to find the right products for your hair type and concern. If you previously used favourites like Keratin Smooth, Satin Oil, Derma Sensitive, or Tinta Color Care, this guide will help you match your old Keune Care products with the new range so you can shop with confidence. 

Quick Guide

Biggest Range Changes

Keune Care has had a major refresh, with several older product families moving into new, more targeted ranges. Some favourites have kept the same range name, while others now sit under a new routine that better reflects the main hair concern.

One of the biggest changes is Keratin Smooth becoming Velvet Smooth. This new range is still focused on smoother, softer hair, but now has a stronger anti-frizz direction, with products like Anti-frizz Shampoo, Anti-frizz Conditioner, Anti-frizz Mask, 2-Phase Spray, Silkening Polish and Style Smooth Operator.

Satin Oil has moved into the new Radiant Gloss range. This is now the go-to Keune Care routine for shine, gloss and a polished finish, with products including Illuminating Shampoo, Illuminating Hair Gloss, Illuminating Mask and Illume Infusion.

Derma Sensitive has been replaced by Scalp Sensitive. This range is designed for those who want a gentler scalp-focused routine, with Soothing Shampoo, Soothing Conditioner and Soothing Serum.

Derma Activate has changed to Long & Strong. Rather than sitting purely as a scalp-focused range, the new routine is centred around stronger-looking hair, with Strengthening Shampoo, Strengthening Conditioner, Super Serum and Densifying Leave-in Treatment.

Clarify has moved into Perfect Clarity, with the new Clarifying Shampoo designed for a fresh, clean feel. Derma Peeling also now sits under Perfect Clarity as the Exfoliating Treatment.

Derma Exfoliate has become Dandruff Detox, with the Purifying Shampoo now clearly focused on dandruff and scalp build-up.

Tinta Color Care has moved into Color Brillianz, with the Anti-fade Sulfate-free Shampoo replacing the older Tinta Color Care Shampoo and Conditioner routine.

Other ranges, such as Absolute Volume, Blonde Savior, Confident Curl, Silver Savior and Vital Nutrition, have kept their familiar names but now feature updated product names and routines. 

Formula Improvements

Along with the new names and updated routines, the refreshed Keune Care range also includes some formula updates that make it easier to choose products based on your preferences.

Many of the new products are marked as vegan formulas. This includes products across ranges such as Absolute Volume, Color Brillianz, Confident Curl, Long & Strong, Perfect Clarity, Scalp Sensitive, Luminous Coat, Miracle Elixir, Radiant Gloss, Silver Savior and Vital Nutrition.

Some shampoos are also marked as sulfate-free. These include selected products across Confident Curl, Long & Strong, Color Brillianz and others. This is helpful for customers looking for a gentler cleansing option, especially for curls, colour-treated hair or hair that feels easily dried out.

Several products also offer heat protection up to 230°C. This includes styling and leave-in products such as Lift & Grip Thermal Spray, Repairing Leave-in Treatment, Anti-fade Color Protection Spray, Leave-in Wavy, Leave-in Curly, Leave-in Coily, Densifying Leave-in Treatment, 2-Phase Spray, Supreme Cream and Protein Spray.

These updates make the new Keune Care range easier to shop by hair concern, formula preference and styling routine. 

Which Range Is Right For Me?

Where To Buy Keune in Australia

If you are shopping for Keune products in Australia, My Haircare & Beauty is a stockist of the full range.

We offer:
- Same day dispatch
- Afterpay, Zippay & PayPal Pay-in-4
- Free shipping over $50