Hairgum

It was Hairgum who relaunched “pomade” on the French market in 1989. Today, the little wax box with its iconic airplane is still Hairgum’s signature product.

Flagship products: gomina-style pomade, hairstyling balms, hair gels, hairspray and hair & beard dyes.

For years now, the brand has been strategically expanding and is now looking to become a key stakeholder in the men grooming market.

In 2015, the brand underlined back to its roots with a new design inspired by the brand’s vintage touch, and with a new line of barbershop products: beard soap, beard oil, shaving and after-shave cream, shavette razor, moustache wax....