Absolut Repair Shampoo and Conditioner Duo

All hair and skin types.

Almost always the first ingredient listed in water-based products.

Oily scalps, heavy product users and people who like a strong cleanse.

May feel too cleansing for some dry, curly, colour-treated or sensitive hair types. This depends on the full formula and your hair needs.

Most hair types, including those wanting a gentler wash.

Often paired with other surfactants to make a formula feel milder.

Frizz-prone, coarse or dry hair wanting a smooth, glossy finish.

Some people prefer silicone-free formulas, especially for certain curl routines. It is widely used and helpful in many smoothing products.

Those interested in how a product’s texture and lather are achieved.

It is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.

Most hair types as part of a balanced formula.

Usually present in small amounts to balance the formula.

Those using stylers, treatments or serums that rely on smooth, even application.

It is commonly used in both leave-in and rinse-off products to support stable, easy-to-apply textures. It can also assist with product absorption and consistency.

All products that need a preservative system.

Often paired with other preservatives for broad protection.

Those interested in how product pH affects scalp comfort or hair cuticle behaviour.

It is used in very small amounts to bring a formula to the desired pH range. Once adjusted, it does not act as a strong alkaline agent in the finished product.

Damaged, frizz-prone or colour-treated hair wanting targeted smoothing.

Designed to deposit where hair needs it most. Some prefer silicone-free formulas by choice.

Anyone who prefers smooth, consistent textures in styling or leave-in products.

It helps formulas stay evenly mixed and glide easily through the hair or onto the scalp. It is widely used because it works in very small amounts and provides reliable texture.

Those looking for softer, easier-to-detangle hair.

It is derived from guar gum and is commonly used to enhance conditioning in shampoos and conditioners. It can also reduce static and improve manageability.

Those using products that need clear, stable formulations such as shampoos, serums or sprays.

It is commonly used in haircare as a non-ionic surfactant that improves product texture and clarity. It also supports even distribution of conditioning or fragrance ingredients.

Dry or dehydrated hair, and many curl and moisture routines.

A very common, well-tolerated humectant used across countless products.

People dealing with flaky scalps, congestion or product buildup.

It is widely used in scalp-care formulas because it breaks down excess oils and debris without needing physical scrubbing. Often found in dandruff-control products.

Those who like creamy, luxurious-feeling shampoo or conditioner textures.

It also provides a mild conditioning feel, helping formulas spread smoothly through the hair. Its use is common in many everyday cleansing products.

A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.

Those who enjoy luminous or light-reflective finishes in styling or colouring products.

It is a mineral powder widely used in cosmetics for its reflective properties. In haircare, it is typically present in small amounts for visual effect rather than performance.

Those who prefer creamy, uniform formulas that spread easily through the hair.

It is widely used in conditioners and styling products to keep formulas stable and consistent. Although derived from fatty acids, it primarily functions as a processing and texture ingredient.

Those who enjoy subtly scented haircare products.

It is one of the fragrance components that must be listed separately when present above certain levels. People with known fragrance sensitivities may choose to monitor for it.

All products that need protecting from spoilage.

A very common, well-studied preservative used at low levels.

Those looking for products with a lightweight, stable texture.

It is commonly used in conditioners, treatments and styling products to help distribute ingredients evenly through the hair. It also supports a pleasant, easy-to-rinse feel.

People looking for gentle cleansing that doesn't feel stripping.

It is often used alongside other surfactants to improve foam quality and overall mildness. Common in shampoos designed for frequent use.

Those who use products that need to stay evenly mixed or prefer gentle cleansing action.

It is commonly used to solubilise fragrance or lightweight oils in haircare formulas. Its presence helps products remain stable and smooth in texture.

Those interested in product appearance or opacity, such as in creams or conditioners.

It is commonly used to create a uniform, opaque look and can also help stabilise formula appearance. Its presence does not affect how the product performs on the hair.

A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.

Those looking for plant-derived ingredients that can enhance softness or support hair manageability.

Quinoa extracts contain amino acids that can complement other conditioning ingredients in a formula. They are commonly included to support a smoother, more manageable hair feel.

People using products that rely on precise pH levels for smoothness or shine.

Acetic acid is a simple organic acid also found in vinegar and is commonly used to keep formulas stable and effective. At low levels, it can help support cuticle lay-down, contributing to smoother-feeling hair.

Those interested in well‑balanced, stable formulations that perform consistently.

It is a commonly used organic acid that supports formula stability and product feel. Its inclusion helps ensure other ingredients work as intended.

Those seeking added strength, light conditioning, or improved elasticity in their hair.

It provides a lightweight form of protein that can help support the hair’s structure without heavy build-up. Many formulations use it to enhance overall feel and resilience.

People looking to support strength in fragile, chemically treated or dehydrated hair.

Hydrolysed proteins are broken down into smaller fragments so they can more easily interact with the hair surface. They are commonly used in both daily care and strengthening treatments.

People looking to support hair strength, smoothness or manageability, especially in damaged or chemically treated hair.

Hydrolysed proteins are broken down into smaller components so they can more easily interact with the hair surface. They are commonly used to enhance feel, softness and resilience in many haircare formulas.

Those interested in the appearance of their haircare products or checking for specific colour additives.

CI 19140 is widely used in cosmetics and personal care for its vibrant and stable colour. Its presence does not affect the performance of the haircare formula.

Those who prefer products with visually appealing colours.

It is used at low levels to enhance the look of a formula without affecting hair performance. Colourants like this are common in shampoos, conditioners and styling products.

People who enjoy a scented product.

Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.

People looking for smoother, more manageable hair or richer, creamier product textures.

Despite the name, fatty alcohols are moisturising and conditioning rather than drying. They also help stabilise and thicken many haircare formulas.

Those looking for improved manageability, softness and reduced static in dry or textured hair.

It is a cationic ingredient that works by adhering to the hair surface to provide slip and reduce tangling. Often used in conditioners and masks for a richer, more conditioning feel.

People looking for improved manageability, detangling and smoother-feeling hair.

It is a commonly used quaternary ammonium compound that helps conditioners spread easily through the hair. It is effective even at low levels, which is why it appears frequently in rinse-off products.

Frizz-prone, coarse or dry hair wanting a smooth, glossy finish.

Some people prefer silicone-free formulas, especially for certain curl routines. It is widely used and helpful in many smoothing products.

People looking for smoother, more manageable hair textures.

Cetyl esters are wax‑like emollients that improve product spreadability and give a soft, conditioned feel. They are commonly used to enhance texture without heaviness.

All products that need a preservative system.

Often paired with other preservatives for broad protection.

Those using styling products that benefit from fast evaporation, such as sprays.

It is commonly used at low levels to improve texture and spreadability. It evaporates quickly, leaving minimal residue on the hair.

Damaged, frizz-prone or colour-treated hair wanting targeted smoothing.

Designed to deposit where hair needs it most. Some prefer silicone-free formulas by choice.

A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.

Those using products that need clear, stable formulations such as shampoos, serums or sprays.

It is commonly used in haircare as a non-ionic surfactant that improves product texture and clarity. It also supports even distribution of conditioning or fragrance ingredients.

Those interested in balanced, salon-grade formulations that rely on controlled pH.

As an alpha hydroxy acid, it is primarily used in haircare for its ability to fine‑tune pH rather than for exfoliation. It supports product consistency and ensures other ingredients work as intended.

Those who enjoy subtly scented haircare products.

It is one of the fragrance components that must be listed separately when present above certain levels. People with known fragrance sensitivities may choose to monitor for it.

Those interested in products designed to support a clean, well-preserved formula, particularly in scalp-focused treatments.

It is widely used in personal care for its broad-spectrum antimicrobial properties. Only very small amounts are needed for effectiveness.

A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.

Those who prefer creamy, uniform formulas that spread easily through the hair.

It is widely used in conditioners and styling products to keep formulas stable and consistent. Although derived from fatty acids, it primarily functions as a processing and texture ingredient.

All products that need protecting from spoilage.

A very common, well-studied preservative used at low levels.

Those looking for products with a lightweight, stable texture.

It is commonly used in conditioners, treatments and styling products to help distribute ingredients evenly through the hair. It also supports a pleasant, easy-to-rinse feel.

Those who use products that need to stay evenly mixed or prefer gentle cleansing action.

It is commonly used to solubilise fragrance or lightweight oils in haircare formulas. Its presence helps products remain stable and smooth in texture.

Those looking for plant-derived ingredients that can enhance softness or support hair manageability.

Quinoa extracts contain amino acids that can complement other conditioning ingredients in a formula. They are commonly included to support a smoother, more manageable hair feel.

Those interested in the appearance of their haircare products or checking for specific colour additives.

CI 19140 is widely used in cosmetics and personal care for its vibrant and stable colour. Its presence does not affect the performance of the haircare formula.

People using products that rely on precise pH levels for smoothness or shine.

Acetic acid is a simple organic acid also found in vinegar and is commonly used to keep formulas stable and effective. At low levels, it can help support cuticle lay-down, contributing to smoother-feeling hair.

Those seeking softer, more manageable hair or looking to support damaged or chemically treated hair.

Its cationic (positively charged) structure helps it bind to the hair surface, enhancing slip and reducing static. Being hydrolysed means the protein fragments are small enough to interact more effectively with the hair.

Those who prefer products with visually appealing colours.

It is used at low levels to enhance the look of a formula without affecting hair performance. Colourants like this are common in shampoos, conditioners and styling products.

People who enjoy a scented product.

Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.