Cool Blonde Toning Shampoo 300ml

5 (1)

$52.00

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Most Helpful Review

"Keeps my blond hair blonde " - Georgi

Why You’ll love it

Turn dull, brassy blonde into a cooler, cleaner-looking shade in one wash.

Neutralises yellow tones with violet pigments while you shampoo.

Leaves hair feeling soft, not stripped or tangled after rinsing.

Keeps blonde, silver and grey hair brighter between salon visits.

Description

Label.m Cool Blonde Toning Shampoo is a violet shampoo that gently softens brassiness for cleaner-looking blonde.

This rich, purple-toned formula deposits subtle colour pigments to neutralise yellow and warm tones as you wash. The lather feels creamy yet lightweight, rinsing away easily without leaving hair heavy or dry.

Hair feels smoother to the touch, with a cleaner, cooler finish that looks freshly toned. A soft, salon-style scent makes each wash feel like a quick refresh rather than a chore.

Ideal for natural, highlighted, balayage or grey hair that looks too warm or dull. Use whenever your blonde starts to turn brassy, or as a weekly top-up to keep your colour bright.

Directions

How To Use Label.m Cool Blonde Toning Shampoo

Wet hair thoroughly with warm water
Apply a small amount of shampoo to scalp and lengths
Massage gently until a violet foam forms
Leave on for 1–5 minutes, depending on brassiness
Rinse thoroughly until water runs clear
Follow with conditioner, avoiding further violet products in the same wash
Use 1–3 times per week, or as needed to tone

Ingredients

Label.m Cool Blonde Toning Shampoo Ingredients

Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide DEA, Sodium Chloride, Glycol Distearate, Laureth-4, Polyquaternium-10, Citric Acid, Parfum (Fragrance), Sodium Benzoate, Potassium Sorbate, Tetrasodium EDTA, CI 60730 (Ext. Violet 2), CI 42090 (Blue 1), Limonene, Linalool.

Note: Please refer to bottle for full ingredients.

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