Cool Blonde Toning Shampoo and Conditioner Duo 2 x 300ml

$115.50

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Why You’ll love it

Turn dull, brassy blonde into a cooler, cleaner-looking shade at home.

Softens yellow tones so highlights look fresh, not faded.

Leaves hair feeling smoother, lighter, and easier to detangle.

Gives blonde and grey hair a cooler, salon-fresh finish.

Description

Label.m Cool Blonde Toning Shampoo and Conditioner Duo keeps blonde hair bright, cool, and softly touchable.

This duo gently washes away daily build-up while violet pigments help soften brassiness and yellow tones. The shampoo creates a light, creamy lather that feels gentle on the scalp, while the conditioner smooths each strand so hair feels silky, not heavy.

Use it when your blonde, grey, or highlighted hair starts to look dull or slightly orange. The fresh, clean scent turns washing your hair into a small, relaxing moment.

After rinsing, hair looks cleaner in tone, feels smoother, and is easier to brush and style, so your colour looks more like it did on day one.

Directions

How To Use Label.m Cool Blonde Toning Shampoo and Conditioner Duo

Wet hair thoroughly with warm water.
Apply a small amount of shampoo and massage into scalp.
Work through lengths, then leave for 1–3 minutes.
Rinse well until water runs clear.
Squeeze out excess water from hair.
Apply conditioner from mid-lengths to ends.
Leave on for 2–3 minutes, then rinse thoroughly.
Use 1–3 times a week, adjusting to desired tone.

Ingredients

Label.m Cool Blonde Toning Shampoo and Conditioner Duo Ingredients

Aqua (Water), Sodium Laureth Sulfate, Cocamidopropyl Betaine, Cocamide DEA, Glycerin, Sodium Chloride, Polyquaternium-10, Citric Acid, CI 60730 (Ext. Violet 2), Parfum (Fragrance), Phenoxyethanol, Sodium Benzoate, Potassium Sorbate, Disodium EDTA. Conditioner key ingredients: Cetearyl Alcohol, Behentrimonium Chloride, Glycerin, Amodimethicone, Hydrolysed Wheat Protein, Panthenol (Pro-Vitamin B5), CI 60730 (Ext. Violet 2), Parfum (Fragrance), Phenoxyethanol, Sodium Benzoate, Citric Acid.

Note: Please refer to bottle for full ingredients.

Aqua Solvents

Solvent

The water base that carries and dissolves the other ingredients in most products.

May suit
All hair and skin types.

Worth knowing
Almost always the first ingredient listed in water-based products.
Sodium Laureth Sulfate Cleansers / surfactants

Cleanser

Helps cleanse the hair and scalp by removing oil, sweat and product build-up.

May suit
Oily scalps, heavy product users and people who like a strong cleanse.

Worth knowing
May feel too cleansing for some dry, curly, colour-treated or sensitive hair types. This depends on the full formula and your hair needs.
Cocamidopropyl Betaine Cleansers / surfactants

Cleanser / foam booster

A milder co-surfactant that helps cleanse, boost foam and soften the feel of stronger cleansers.

May suit
Most hair types, including those wanting a gentler wash.

Worth knowing
Often paired with other surfactants to make a formula feel milder.
Cocamide DEA Cleansers / surfactants

Foaming and cleansing surfactant

Cocamide DEA helps boost foam and enhance the cleansing performance of shampoos and other lathering products.

May suit
Those who prefer richer lather or products that cleanse efficiently.

Worth knowing
It is often used in small amounts to improve texture, foam and viscosity in cleansing formulas. Its use is regulated in many regions to ensure products meet safety standards.
Glycerin Humectants

Humectant

Attracts and holds water to help hair feel hydrated and soft.

May suit
Dry or dehydrated hair, and many curl and moisture routines.

Worth knowing
A very common, well-tolerated humectant used across countless products.
Sodium Chloride Thickeners and stabilisers

Viscosity adjuster

Sodium Chloride is used to adjust the thickness of shampoos and other cleansing formulas.

May suit
Those interested in how a product’s texture and lather are achieved.

Worth knowing
It is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.
Polyquaternium-10 Conditioning agents

Conditioning agent

A conditioning polymer that smooths the hair surface and helps with detangling and feel.

May suit
Most hair types wanting smoother, easier-to-manage hair.

Worth knowing
Widely used in shampoos and conditioners for slip and softness.
Citric Acid pH adjusters

pH adjuster

Fine-tunes the product pH, which can help the hair surface feel smooth.

May suit
Most hair types as part of a balanced formula.

Worth knowing
Usually present in small amounts to balance the formula.
Acid Violet 43 Colourants

Colourant

A synthetic violet dye used to add colour or adjust tones in haircare products.

May suit
People using colour-depositing shampoos, conditioners or masks may find it relevant.

Worth knowing
It is commonly used in purple and violet toning formulas to help reduce the appearance of brassy or yellow tones in lightened hair. It is present in very small amounts to achieve precise colour effects.
Parfum Fragrance ingredients

Fragrance

Gives the product its scent.

May suit
People who enjoy a scented product.

Worth knowing
Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.
Phenoxyethanol Preservatives

Preservative

Helps keep the product stable and pleasant to use after opening.

May suit
All products that need protecting from spoilage.

Worth knowing
A very common, well-studied preservative used at low levels.
Sodium Benzoate Preservatives

Preservative

Helps protect water-based products from spoilage so they stay usable.

May suit
All products that need a preservative system.

Worth knowing
Often paired with other preservatives for broad protection.
Potassium Sorbate Preservatives

Preservative

Helps keep haircare formulas stable by preventing the growth of microbes.

May suit
Anyone who uses water-based products that benefit from reliable preservation.

Worth knowing
It is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.
Behentrimonium Chloride Conditioning agents

Conditioning agent

A conditioning agent that helps detangle and soften, reducing static and roughness.

May suit
Most hair types, especially tangle-prone or coarse hair.

Worth knowing
A common conditioner ingredient despite the chloride name, which simply describes its chemistry.
Glycerin Humectants

Humectant

Attracts and holds water to help hair feel hydrated and soft.

May suit
Dry or dehydrated hair, and many curl and moisture routines.

Worth knowing
A very common, well-tolerated humectant used across countless products.
Amodimethicone Silicones

Conditioning silicone

A conditioning silicone that targets rougher areas of the hair to smooth and protect.

May suit
Damaged, frizz-prone or colour-treated hair wanting targeted smoothing.

Worth knowing
Designed to deposit where hair needs it most. Some prefer silicone-free formulas by choice.
Hydrolysed Wheat Protein Proteins and amino acids

Hair-strengthening protein

A protein derivative that helps reinforce the hair shaft and improve softness and manageability.

May suit
Those seeking added strength, light conditioning, or improved elasticity in their hair.

Worth knowing
It provides a lightweight form of protein that can help support the hair’s structure without heavy build-up. Many formulations use it to enhance overall feel and resilience.
Panthenol Conditioning agents

Conditioning agent

Helps condition, soften and add a smooth, healthy feel to the hair.

May suit
Most hair types, especially dry or dull hair.

Worth knowing
A versatile, well-tolerated conditioning ingredient.
Acid Violet 43 Colourants

Colourant

A synthetic violet dye used to add colour or adjust tones in haircare products.

May suit
People using colour-depositing shampoos, conditioners or masks may find it relevant.

Worth knowing
It is commonly used in purple and violet toning formulas to help reduce the appearance of brassy or yellow tones in lightened hair. It is present in very small amounts to achieve precise colour effects.
Parfum Fragrance ingredients

Fragrance

Gives the product its scent.

May suit
People who enjoy a scented product.

Worth knowing
Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.
Phenoxyethanol Preservatives

Preservative

Helps keep the product stable and pleasant to use after opening.

May suit
All products that need protecting from spoilage.

Worth knowing
A very common, well-studied preservative used at low levels.
Sodium Benzoate Preservatives

Preservative

Helps protect water-based products from spoilage so they stay usable.

May suit
All products that need a preservative system.

Worth knowing
Often paired with other preservatives for broad protection.
Citric Acid pH adjusters

pH adjuster

Fine-tunes the product pH, which can help the hair surface feel smooth.

May suit
Most hair types as part of a balanced formula.

Worth knowing
Usually present in small amounts to balance the formula.