Amplified Virgin Snow White Toner 118ml

Name: Manic Panic Amplified Virgin Snow White Toner 118ml
Brand: Manic Panic
Price: 36.95 AUD
Availability: InStock

$36.95

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Why you’ll love it

Erase brassiness and reveal a softer, clearer blonde.
Creates a subtle icy tone on pale, pre‑lightened hair.
Creamy texture coats strands evenly and smoothly.
Vegan, gentle formula with no ammonia or peroxide.

Ideal for

Dry hair Blonde & bleached hair Coloured hair

Benefits

Smooths Adds shine Tones brassiness

Description

Manic Panic Amplified Virgin Snow White Toner softly neutralises yellow tones to create a cooler, crisper blonde. This semi‑permanent formula helps cancel brassiness, leaving lightened hair looking clearer and more even.

Its creamy texture spreads easily through pre‑lightened strands, making it simple to coat hair from root to tip. The toner is gentle, vegan, and peroxide‑free, offering a more comfortable option for those with sensitive or dry hair. Use it whenever your blonde starts to look warm or when you want a subtle icy finish. Hair feels smoother after rinsing, with a soft pastel sheen that brightens without harshness. It’s ideal for maintaining platinum, pale pastels, or soft silver tones.

Directions

How To Use Manic Panic Amplified Virgin Snow White Toner

Note: We recommend performing a strand test before using this colour for the first time, or when trying a different shade, as results can vary depending on your hair.

Wear gloves to prevent staining.
Apply to clean, dry, pre‑lightened hair.
Saturate sections evenly from root to tip.
Leave on for 30–40 minutes.
Rinse with cool water until it runs clear.

Ingredients

Manic Panic Amplified Virgin Snow White Toner Ingredients

Water (Aqua), Cetearyl Alcohol, Stearyl Alcohol, Dicetyldimonium Chloride, Behentrimonium Chloride, Isopropyl Alcohol, Hydroxyethylcellulose, DMDM Hydantoin, Disperse Violet 1.

Water (Aqua) Solvents

Solvent

Water acts as the main solvent that dissolves and distributes other ingredients in a formula.

May suit
Anyone using liquid haircare products, as water is a core component.

Worth knowing
It helps create a workable texture and allows surfactants, conditioners and other actives to perform effectively.
Cetearyl Alcohol Conditioning agents

Fatty alcohol conditioner

A fatty alcohol that helps soften hair and improve the texture of formulations.

May suit
People looking for smoother, more manageable hair or richer, creamier product textures.

Worth knowing
Despite the name, fatty alcohols are moisturising and conditioning rather than drying. They also help stabilise and thicken many haircare formulas.
Stearyl Alcohol Conditioning agents

Emollient and thickener

A fatty alcohol that helps soften the hair and give products a smooth, creamy texture.

May suit
People looking for conditioners or treatments that provide slip, softness and richer textures.

Worth knowing
Although called an alcohol, it is a waxy, non‑drying fatty alcohol commonly used to enhance conditioning performance and product stability.
Dicetyldimonium Chloride Conditioning agents

Hair conditioning agent

A conditioning agent that helps soften and smooth the hair.

May suit
Those looking for improved manageability, softness and reduced static in dry or textured hair.

Worth knowing
It is a cationic ingredient that works by adhering to the hair surface to provide slip and reduce tangling. Often used in conditioners and masks for a richer, more conditioning feel.
Behentrimonium Chloride Conditioning agents

Conditioning agent

A conditioning agent that helps detangle and soften, reducing static and roughness.

May suit
Most hair types, especially tangle-prone or coarse hair.

Worth knowing
A common conditioner ingredient despite the chloride name, which simply describes its chemistry.
Isopropyl Alcohol Solvents

Solvent

Helps dissolve ingredients and supports quick-drying formulas.

May suit
Those using styling products that benefit from fast evaporation, such as sprays.

Worth knowing
It is commonly used at low levels to improve texture and spreadability. It evaporates quickly, leaving minimal residue on the hair.
Hydroxyethylcellulose Thickeners and stabilisers

Thickener and stabiliser

A polymer that helps thicken and stabilise haircare formulas.

May suit
Those who prefer products with a smooth, uniform texture or need easier application and distribution.

Worth knowing
It is derived from cellulose and is widely used because it provides viscosity without weighing hair down. It also helps improve the feel and spreadability of many water-based products.
DMDM Hydantoin Preservatives

Preservative

Helps preserve haircare formulas by preventing microbial growth.

May suit
Those wanting products that stay fresh and stable over time.

Worth knowing
It works by slowly releasing small amounts of formaldehyde to keep products shelf‑stable, a method widely used in cosmetic preservation. Some people with sensitivities to formaldehyde-releasing preservatives may prefer to check product labels.
Disperse Violet 1 Colourants

Colourant

A synthetic violet colourant used to add or adjust tone in haircare formulations.

May suit
People using toning or colour-depositing products to help balance warm or brassy tones.

Worth knowing
It is commonly used in purple shampoos and conditioners to provide a temporary colour effect. The ingredient deposits lightly on the hair surface and washes out gradually.