Blonde Cleanse
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Delivery
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Click & Collect
Free Click and collect is available at checkout. Orders are ready within 1 hour during opening hours. Store Address: 56 Parer Rd, Airport West, VIC Australia 3042 Phone (03) 9999 5902
ORI Lab Blonde Cleanse is a caring shampoo that brightens blonde hair effortlessly.
This gentle cleanser works to softly lift away product build-up, excess oil, and dulling residue, helping your blonde look cleaner and more luminous. It’s designed to support lightened, highlighted, or naturally blonde hair, helping to soften brassiness and keep tones looking fresh.
The texture is a smooth, creamy gel that lathers into a soft, cushiony foam, rinsing away clean without leaving hair feeling stripped or rough. Hair feels light, touchably soft, and easier to manage, with a refreshed salon-clean scent that isn’t overpowering.
Use it whenever your blonde looks flat, yellow, or weighed down. It’s ideal for colour-treated blondes who want gentle care and a brighter, softer finish after every wash.
How To Use ORI Lab Blonde Cleanse
- Wet hair thoroughly with warm water.
- Apply a small amount of Blonde Cleanse to your palms.
- Massage gently into scalp and through lengths until a soft lather forms.
- Rinse well, ensuring no product is left behind.
- Repeat if hair has heavy build-up or very oily roots.
- Follow with your preferred conditioner or masque.
- Use as part of your regular wash routine to maintain brightness.
ORI Lab Blonde Cleanse Ingredients
Aqua (Water), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Disodium Laureth Sulfosuccinate, Lauryl Glucoside, Glycerin, Cocamide MIPA, Polyquaternium-7, Hydrolyzed Quinoa, Chamomilla Recutita (Matricaria) Flower Extract, Camellia Sinensis (Green Tea) Leaf Extract, Aloe Barbadensis Leaf Juice, Citric Acid, Sodium Chloride, Parfum (Fragrance), Sodium Benzoate, Potassium Sorbate, Tetrasodium Glutamate Diacetate, CI 19140, CI 42090.
Note: Please refer to bottle for full ingredients.
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Aqua SolventsSolvent
The water base that carries and dissolves the other ingredients in most products.
May suitAll hair and skin types.
Worth knowingAlmost always the first ingredient listed in water-based products.
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Sodium Lauroyl Methyl Isethionate Cleansers / surfactantsGentle cleansing surfactant
A mild, sulphate-free surfactant that helps cleanse hair and scalp while creating a soft, creamy lather.
May suitPeople looking for a gentle, low-irritation cleansing option or those using sulphate-free shampoos.
Worth knowingIt is known for being milder than many traditional surfactants and is often used in formulas designed to maintain softness after washing.
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Cocamidopropyl Betaine Cleansers / surfactantsCleanser / foam booster
A milder co-surfactant that helps cleanse, boost foam and soften the feel of stronger cleansers.
May suitMost hair types, including those wanting a gentler wash.
Worth knowingOften paired with other surfactants to make a formula feel milder.
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Disodium Laureth Sulfosuccinate Cleansers / surfactantsMild cleansing surfactant
A gentle surfactant that helps cleanse the hair and scalp by lifting away oils and impurities.
May suitPeople looking for a milder alternative to traditional sulphate surfactants.
Worth knowingIt is often used in gentle or colour-care formulas because it provides effective cleansing with a softer feel. Despite the name, it is typically considered milder than many common sulphate surfactants.
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Lauryl Glucoside Cleansers / surfactantsMild surfactant
A gentle, plant-derived surfactant used to cleanse hair and help products foam.
May suitThose looking for mild cleansing, including people with sensitive scalps or dry hair.
Worth knowingIt is part of the alkyl glucoside family, known for creating a soft, low-irritation lather. It is often blended with other surfactants to balance foam and cleansing strength.
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Glycerin HumectantsHumectant
Attracts and holds water to help hair feel hydrated and soft.
May suitDry or dehydrated hair, and many curl and moisture routines.
Worth knowingA very common, well-tolerated humectant used across countless products.
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Cocamide MIPA Cleansers / surfactantsFoaming surfactant
A coconut-derived surfactant that helps boost foam and improve the cleansing performance of shampoos.
May suitPeople who like a rich, stable lather in their cleansing products.
Worth knowingIt is often used alongside primary surfactants to enhance texture and mildness. Its viscosity‑boosting effect can also improve the feel of rinse‑off formulas.
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Polyquaternium-7 Conditioning agentsConditioning polymer
A conditioning polymer that helps smooth, soften and reduce static in the hair.
May suitPeople looking for improved slip, reduced frizz or easier detangling.
Worth knowingIt is commonly used in shampoos, conditioners and styling products to enhance manageability and provide a light, non‑heavy feel. It is well known for offering conditioning benefits without weighing the hair down.
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Hydrolysed Quinoa Proteins and amino acidsStrengthening protein
A plant-derived protein used to help support hair strength and improve softness.
May suitThose looking to enhance manageability, reduce the feel of dryness, or support colour retention.
Worth knowingHydrolysed quinoa contains smaller protein fragments that can lightly film the hair, helping it feel smoother. It is often included in colour-care and strengthening formulas.
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Chamomilla Recutita (Matricaria) Flower Extract Botanical extractsSoothing botanical extract
A plant extract used to help soothe and condition the scalp and hair.
May suitThose seeking gentle, plant-derived ingredients for scalp comfort or lightweight conditioning benefits.
Worth knowingChamomile extracts are common in both skincare and haircare for their calming properties and light conditioning effect. They can also contribute to a soft, natural feel in formulations.
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Camellia Sinensis Leaf Extract Botanical extractsBotanical antioxidant extract
A plant extract rich in antioxidants that can help support scalp and hair comfort.
May suitThose interested in soothing or antioxidant-rich botanical ingredients.
Worth knowingIt is commonly used in haircare for its calming and conditioning properties. Its gentle nature makes it suitable for a wide range of formulations.
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Aloe Barbadensis Leaf Juice Botanical extractsBotanical extract
An aloe-derived ingredient added for a soothing, conditioning feel.
May suitMost hair and scalp types, including those wanting a gentle feel.
Worth knowingA popular botanical used across many gentle and moisturising products.
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Citric Acid pH adjusterspH adjuster
Fine-tunes the product pH, which can help the hair surface feel smooth.
May suitMost hair types as part of a balanced formula.
Worth knowingUsually present in small amounts to balance the formula.
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Sodium Chloride Thickeners and stabilisersViscosity adjuster
Sodium Chloride is used to adjust the thickness of shampoos and other cleansing formulas.
May suitThose interested in how a product’s texture and lather are achieved.
Worth knowingIt is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.
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Parfum Fragrance ingredientsFragrance
Gives the product its scent.
May suitPeople who enjoy a scented product.
Worth knowingFragrance preference is personal. Some people prefer fragrance-free formulas by choice.
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Sodium Benzoate PreservativesPreservative
Helps protect water-based products from spoilage so they stay usable.
May suitAll products that need a preservative system.
Worth knowingOften paired with other preservatives for broad protection.
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Potassium Sorbate PreservativesPreservative
Helps keep haircare formulas stable by preventing the growth of microbes.
May suitAnyone who uses water-based products that benefit from reliable preservation.
Worth knowingIt is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.
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Tetrasodium Glutamate Diacetate Chelating agentsChelating agent
Helps bind and neutralise metal ions in a formula to support product stability and performance.
May suitThose using hard water or products prone to mineral build‑up may appreciate its inclusion.
Worth knowingIt is often used as a readily biodegradable alternative to traditional chelating agents. By managing metal ions, it can help formulas stay consistent over time.
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CI 19140 ColourantsColourant
A synthetic yellow colourant used to give products a bright, consistent hue.
May suitThose interested in the appearance of their haircare products or checking for specific colour additives.
Worth knowingCI 19140 is widely used in cosmetics and personal care for its vibrant and stable colour. Its presence does not affect the performance of the haircare formula.
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CI 42090 ColourantsColourant
A synthetic blue dye used to give products a vibrant blue colour.
May suitThose who prefer products with a specific colour or enjoy visually distinctive formulas.
Worth knowingCI 42090 is widely used in personal care for consistent, stable colour effects. It does not affect how the product performs on the hair.