"Non greasy, great hold for thicker hair, and small enough to fit in my handbag too." - Samantha

ELEVEN

Keep My Curl Defining Cream

5 (5)

$8.95

4 payments of with

- +

Delivery
Click & Collect

In Stock - Free Shipping on orders $49.99 +

Estimated delivery: Mon, Aug 10th - Fri, Aug 14th

130 Days returns

Free Click and collect is available at checkout. Orders are ready within 1 hour during opening hours. Store Address: 56 Parer Rd, Airport West, VIC Australia 3042 Phone (03) 9999 5902

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Most Helpful Review

"Non greasy, great hold for thicker hair, and small enough to fit in my handbag too." - Samantha

Why You’ll love it

Turn fluffy, flat curls into defined, touchable waves that actually last.

Helps reduce frizz without leaving curls hard or crispy.

Gives a soft, flexible hold that moves with your hair.

Leaves curls feeling moisturised, smoother, and easier to style.

Description

ELEVEN Keep My Curl Defining Cream is a moisturising styling cream that shapes curls and reduces frizz.

This lightweight cream coats each strand to help define natural waves and curls without stiffness or crunch. It works by adding moisture and light hold, so curls stay soft, bouncy, and more defined throughout the day.

The texture feels silky and creamy in your hands, smoothing easily through damp hair. Once dry, hair feels touchable with a gentle, salon-fresh scent and a natural, flexible finish.

Ideal for wavy, curly, and coily hair that tends to go fluffy or lose shape. Use it after washing, before air-drying or diffusing, whenever you want curls to look more polished, hydrated, and easy to manage.

Directions

How To Use ELEVEN Keep My Curl Defining Cream

Work a small amount between your palms.
Apply evenly to clean, damp hair from mid-lengths to ends.
Scrunch curls upward to encourage shape and definition.
Air-dry or diffuse without touching hair too much.
Add a little more to dry areas for extra definition if needed.

Ingredients

ELEVEN Keep My Curl Defining Cream Ingredients

Aqua (Water), VP/VA Copolymer, Cetearyl Alcohol, Cyclopentasiloxane, Glycerin, Behentrimonium Chloride, Hydrolyzed Rice Protein, Hydroxyethylcellulose, Panthenol, Amodimethicone, Trideceth-12, Cetrimonium Chloride, Citric Acid, Phenoxyethanol, Ethylhexylglycerin, Disodium EDTA, Parfum (Fragrance), Limonene, Linalool.

Note: Please refer to bottle for full ingredients.

Aqua Solvents

Solvent

The water base that carries and dissolves the other ingredients in most products.

May suit
All hair and skin types.

Worth knowing
Almost always the first ingredient listed in water-based products.
VP/VA Copolymer Thickeners and stabilisers

Film-forming styling polymer

A film-forming polymer that helps provide hold, texture and style retention.

May suit
People looking for longer-lasting hold or improved definition in styling products.

Worth knowing
It is widely used in gels, mousses and sprays because it creates flexible, brushable hold. It can also help reduce frizz by forming a lightweight coating on the hair.
Cetearyl Alcohol Conditioning agents

Fatty alcohol conditioner

A fatty alcohol that helps soften hair and improve the texture of formulations.

May suit
People looking for smoother, more manageable hair or richer, creamier product textures.

Worth knowing
Despite the name, fatty alcohols are moisturising and conditioning rather than drying. They also help stabilise and thicken many haircare formulas.
Cyclopentasiloxane Silicones

Slip and shine agent

A lightweight silicone that spreads product evenly and gives a silky, fast-absorbing feel.

May suit
People wanting a light, non-greasy smoothing or shine finish.

Worth knowing
Often used in serums and oils for a weightless feel. Some prefer silicone-free options depending on routine.
Glycerin Humectants

Humectant

Attracts and holds water to help hair feel hydrated and soft.

May suit
Dry or dehydrated hair, and many curl and moisture routines.

Worth knowing
A very common, well-tolerated humectant used across countless products.
Behentrimonium Chloride Conditioning agents

Conditioning agent

A conditioning agent that helps detangle and soften, reducing static and roughness.

May suit
Most hair types, especially tangle-prone or coarse hair.

Worth knowing
A common conditioner ingredient despite the chloride name, which simply describes its chemistry.
Hydrolysed Rice Protein Proteins and amino acids

Strengthening protein

A plant-derived protein that helps reinforce and condition the hair.

May suit
People looking to support hair strength, smoothness or light-volume effects.

Worth knowing
It can help improve the feel of damaged or fine hair without the weight of some heavier proteins.
Hydroxyethylcellulose Thickeners and stabilisers

Thickener and stabiliser

A polymer that helps thicken and stabilise haircare formulas.

May suit
Those who prefer products with a smooth, uniform texture or need easier application and distribution.

Worth knowing
It is derived from cellulose and is widely used because it provides viscosity without weighing hair down. It also helps improve the feel and spreadability of many water-based products.
Panthenol Conditioning agents

Conditioning agent

Helps condition, soften and add a smooth, healthy feel to the hair.

May suit
Most hair types, especially dry or dull hair.

Worth knowing
A versatile, well-tolerated conditioning ingredient.
Amodimethicone Silicones

Conditioning silicone

A conditioning silicone that targets rougher areas of the hair to smooth and protect.

May suit
Damaged, frizz-prone or colour-treated hair wanting targeted smoothing.

Worth knowing
Designed to deposit where hair needs it most. Some prefer silicone-free formulas by choice.
Trideceth-12 Cleansers / surfactants

Nonionic surfactant and solubiliser

Helps blend oil‑based and water‑based ingredients and provides gentle cleansing action.

May suit
Those using products that need light cleansing or stable blends of oils, silicones, or fragrances.

Worth knowing
It is commonly used to solubilise fragrance or silicone ingredients in shampoos and treatments. Its mild, nonionic nature means it typically works well alongside other surfactants.
Cetrimonium Chloride Conditioning agents

Conditioning agent

A conditioning agent that helps smooth and soften the hair while reducing static and tangles.

May suit
People looking for improved manageability, detangling and smoother-feeling hair.

Worth knowing
It is a commonly used quaternary ammonium compound that helps conditioners spread easily through the hair. It is effective even at low levels, which is why it appears frequently in rinse-off products.
Citric Acid pH adjusters

pH adjuster

Fine-tunes the product pH, which can help the hair surface feel smooth.

May suit
Most hair types as part of a balanced formula.

Worth knowing
Usually present in small amounts to balance the formula.
Phenoxyethanol Preservatives

Preservative

Helps keep the product stable and pleasant to use after opening.

May suit
All products that need protecting from spoilage.

Worth knowing
A very common, well-studied preservative used at low levels.
Ethylhexylglycerin Preservatives

Preservative booster

Helps support the preservation system and can provide mild skin-conditioning benefits.

May suit
Those interested in gentle preservation systems or sensitive scalps may find it relevant.

Worth knowing
It is often paired with other preservatives to improve their effectiveness while allowing for lower usage levels. It also has light moisturising and conditioning properties.
Disodium EDTA Chelating agents

Chelating agent

Binds to minerals from hard water so the product works consistently and stays stable.

May suit
All products, especially in hard-water areas.

Worth knowing
Used in tiny amounts to keep formulas performing reliably.
Parfum Fragrance ingredients

Fragrance

Gives the product its scent.

May suit
People who enjoy a scented product.

Worth knowing
Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.
Limonene Fragrance ingredients

Fragrance component

A fragrance component that also occurs naturally in many citrus and plant oils.

Worth knowing
A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.
Linalool Fragrance ingredients

Fragrance component

A fragrance component found naturally in many flowers and spices.

Worth knowing
A fragrance component that must be listed separately on labels because a minority of people can be sensitive to it. Its presence is normal, required disclosure and is not a quality signal.