Why You’ll love it

Delivers up to 2X the shine

Provides 100% grey coverage

Reduces breakage and restrengthens hair

Nourishes and seals in moisture for lasting softness

Description

Joico LumiShine Permanent Crème Colour is a professional hair dye that delivers vibrant, long-lasting colour while enhancing hair's shine and strength. Formulated with Joico's exclusive ArgiPlex Technology, it strengthens hair from the inside out, resulting in up to twice the shine and reduced breakage.

This permanent crème colour offers a full spectrum of perfectly balanced, intermixable pre-blended shades, allowing for predictable and reliable results. It provides 100% grey coverage, making it ideal for clients seeking complete colour solutions. The nourishing formula seals in moisture, softness, and shine for up to 30 shampoos, ensuring long-lasting vibrancy. Additionally, LumiShine features a lower-ammonia formula, delivering healthy-looking results.

Directions

How To Use Joico LumiShine Permanent Creme Colour

Perform a consultation to determine the desired shade and assess the hair's condition.
Mix the selected LumiShine Permanent Crème Colour shade with the appropriate volume of developer in a 1:1 ratio.
Apply the mixture evenly to dry or slightly damp, unwashed hair, starting from the roots and working towards the ends.
Process for 35 minutes at room temperature.
Rinse thoroughly until the water runs clear, then shampoo and condition with Joico K-PAK Color Therapy products to maintain colour longevity and hair health.

Ingredients

Joico LumiShine Permanent Creme Colour Ingredients

Key Ingredients:

ArgiPlex Technology: A blend that includes Arginine, an amino acid crucial to hair's strength, which helps to protect hair and reduce breakage in every treatment.

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