Plumping Clay Spray - Incredible Volume 200g

Name: Pure Plumping Clay Spray - Incredible Volume 200g
Brand: Pure
Price: 37.95 AUD
Availability: InStock

$37.95

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In Stock· Only 2 left

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Why you’ll love it

Flat, lifeless roots become full, airy and touchable in seconds.
Looks like thicker hair, without the heavy product feel.
Soft, matte lift that keeps your style from slipping flat.
Light scent and invisible finish that work for everyday wear.

Ideal for

Fine hair Oily hair & scalp

Benefits

Adds volume Low to medium shine Lightweight

Description

Pure Plumping Clay Spray - Incredible Volume is a lightweight mist that lifts flat hair effortlessly.

This clever spray uses mineral-rich clays to coat each strand at the roots, giving instant body without stiffness. It mists on like water, then dries to a soft, airy finish that feels clean, not sticky or chalky.

Hair feels thicker to the touch, with a gentle grip that helps styles hold all day. The scent is fresh and subtle, so it never overwhelms.

Perfect for fine, limp or oily hair, and anyone who wants fullness without heavy mousse. Use on damp roots before blow-drying, or on dry hair for a quick refresh.

Expect light, touchable volume that moves naturally and still feels like your own hair.

Directions

How To Use Pure Plumping Clay Spray - Incredible Volume

Shake well before each use to disperse the clays.
On damp hair, lift sections and spray at the roots.
Blow-dry while lifting hair with fingers or a round brush.
For dry hair, mist lightly at the roots and tousle.
Start with a small amount; add more if you need extra lift.
Avoid spraying directly onto eyes or irritated scalp.

Ingredients

Pure Plumping Clay Spray - Incredible Volume Ingredients

Aqua/Water/Eau, Clay Minerals (e.g. Kaolin, Montmorillonite), Alcohol Denat., Glycerin, VP/VA Copolymer, Silica, Polyquaternium-11, PEG-40 Hydrogenated Castor Oil, Panthenol, Sodium Chloride, Fragrance (Parfum), Citric Acid, Sodium Benzoate, Potassium Sorbate. (Note: Example INCI-style list; please replace with exact formula if available.)

Note: Please refer to bottle for full ingredients.

Aqua Solvents

Solvent

The water base that carries and dissolves the other ingredients in most products.

May suit
All hair and skin types.

Worth knowing
Almost always the first ingredient listed in water-based products.
Alcohol Denat. Solvents

Solvent

A fast-evaporating solvent that helps dissolve ingredients and improve product dry time.

May suit
People who use styling products that benefit from quick drying or a lightweight feel.

Worth knowing
Its quick evaporation can help reduce residue and support a clean finish in styling formulas. Some may notice it can feel slightly drying in leave-in products depending on hair type.
Glycerin Humectants

Humectant

Attracts and holds water to help hair feel hydrated and soft.

May suit
Dry or dehydrated hair, and many curl and moisture routines.

Worth knowing
A very common, well-tolerated humectant used across countless products.
VP/VA Copolymer Thickeners and stabilisers

Film-forming styling polymer

A film-forming polymer that helps provide hold, texture and style retention.

May suit
People looking for longer-lasting hold or improved definition in styling products.

Worth knowing
It is widely used in gels, mousses and sprays because it creates flexible, brushable hold. It can also help reduce frizz by forming a lightweight coating on the hair.
Silica Thickeners and stabilisers

Absorbent and texturising agent

Silica helps control oil, improve texture and provide slip in haircare formulas.

May suit
Those using styling or dry-finish products that benefit from a lightweight, matte feel.

Worth knowing
It is a common mineral ingredient used to enhance spreadability and stabilise product textures. It appears in a wide range of hair and styling products for its versatility.
Polyquaternium-11 Conditioning agents

Film-forming conditioner

A film-forming polymer that helps smooth, condition and lightly hold the hair.

May suit
People looking for improved manageability, frizz control or soft styling hold.

Worth knowing
It is commonly used in both shampoos and styling products because it enhances slip and helps hair feel smoother. It can also support curl definition and reduce static.
PEG-40 Hydrogenated Castor Oil Cleansers / surfactants

Solubiliser and emulsifier

Helps blend oils and fragrance into water-based formulas for even texture and performance.

May suit
Useful for those who prefer haircare products with clear, consistent textures or evenly dispersed fragrance and oils.

Worth knowing
It is widely used in shampoos, conditioners and styling products to keep formulations stable and smooth. It also offers mild surfactant properties that support product rinse-off.
Panthenol Conditioning agents

Conditioning agent

Helps condition, soften and add a smooth, healthy feel to the hair.

May suit
Most hair types, especially dry or dull hair.

Worth knowing
A versatile, well-tolerated conditioning ingredient.
Sodium Chloride Thickeners and stabilisers

Viscosity adjuster

Sodium Chloride is used to adjust the thickness of shampoos and other cleansing formulas.

May suit
Those interested in how a product’s texture and lather are achieved.

Worth knowing
It is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.
Parfum Fragrance ingredients

Fragrance

Gives the product its scent.

May suit
People who enjoy a scented product.

Worth knowing
Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.
Citric Acid pH adjusters

pH adjuster

Fine-tunes the product pH, which can help the hair surface feel smooth.

May suit
Most hair types as part of a balanced formula.

Worth knowing
Usually present in small amounts to balance the formula.
Sodium Benzoate Preservatives

Preservative

Helps protect water-based products from spoilage so they stay usable.

May suit
All products that need a preservative system.

Worth knowing
Often paired with other preservatives for broad protection.
Potassium Sorbate Preservatives

Preservative

Helps keep haircare formulas stable by preventing the growth of microbes.

May suit
Anyone who uses water-based products that benefit from reliable preservation.

Worth knowing
It is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.