R2 Damage Repair Shampoo 250ml

People looking for gentle or low-foaming cleansing options.

It is commonly used in sulphate-free formulas due to its mildness and compatibility with sensitive scalps. It can also help improve the spreadability of a formula.

Most hair types, including those wanting a gentler wash.

Often paired with other surfactants to make a formula feel milder.

Those wanting lightweight hydration without heaviness.

It is often used as a gentle alternative to glycol-based humectants and can also help improve product texture and absorption.

Those who like creamy, luxurious-feeling shampoo or conditioner textures.

It also provides a mild conditioning feel, helping formulas spread smoothly through the hair. Its use is common in many everyday cleansing products.

People looking for enhanced styling hold or frizz control.

It is widely used in styling products to help shape and set the hair without feeling heavy. It also contributes to product consistency and spreadability.

Those looking for a mild cleansing option that supports a gentle shampoo feel.

It is often used to provide a balanced cleanse without leaving hair feeling stripped. Its texture and lather profile make it popular in modern, gentle shampoo formulas.

Those interested in how a product’s texture and lather are achieved.

It is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.

Dry, coarse, curly or thick hair wanting extra softness.

Rich and nourishing, so amounts can be adjusted to hair type.

Dry, coarse or thick hair that likes richer oils.

Suits some hair types more than others, and a little usually goes a long way.

Dry, dull or frizz-prone hair.

A popular conditioning oil used across many treatment and shine products.

Most hair types, especially dry or dull hair.

A versatile, well-tolerated conditioning ingredient.

Those looking for softer, easier-to-detangle hair.

It is derived from guar gum and is commonly used to enhance conditioning in shampoos and conditioners. It can also reduce static and improve manageability.

People with weakened, chemically treated, or breakage-prone hair may appreciate its reinforcing effect.

Hydrolysed proteins are broken into smaller fragments so they can more easily interact with the hair’s surface. They are commonly used alongside conditioners and humectants for a balanced feel.

Those looking for gentle, plant-derived conditioning benefits.

Banana fruit extracts are often included for their natural sugars and nutrients that can support a smoother feel. They are commonly added to enhance the overall conditioning profile of a formula.

Those with chemically treated, heat‑styled, or fragile hair may find it beneficial.

Keratin used in haircare is typically hydrolysed so it can adhere more easily to the hair surface. It offers cosmetic conditioning benefits rather than permanently altering the internal hair structure.

Those looking for nourishing or antioxidant-rich botanical ingredients in their haircare.

Cocoa-derived extracts are often included to support conditioning and provide a sensory or botanical element to formulations. Their exact effect can vary depending on the extract type and concentration.

People looking for plant-based ingredients that can offer gentle scalp support or lightweight conditioning.

Pineapple extract is often included for its natural fruit enzymes and moisturising components, which can help enhance product feel and performance.

People looking to improve the feel and resilience of weakened, chemically treated or heat‑styled hair.

Oxidised keratin is a modified form of keratin designed to interact more readily with the hair surface. It is commonly used in strengthening or repair‑focused formulas.

People who want formulas that perform consistently in hard-water environments.

It is a plant-derived option often used as a gentler alternative to traditional chelators. It can also support the effectiveness of preservatives and surfactants.

Dry or dehydrated hair, and many curl and moisture routines.

A very common, well-tolerated humectant used across countless products.

Those interested in antioxidant-rich or colour-protecting hair products.

It is commonly derived from plant sources and is used to help protect formulas from oxidative degradation. Its supportive role can complement other antioxidant ingredients.

Those interested in colour protection, shine, or antioxidant-focused treatments.

Its stabilised structure makes it more resistant to oxidation than pure ascorbic acid. In haircare, it is mainly included to help maintain formula freshness and support colour vibrancy.

People looking for improved manageability, detangling and smoother-feeling hair.

It is a commonly used quaternary ammonium compound that helps conditioners spread easily through the hair. It is effective even at low levels, which is why it appears frequently in rinse-off products.

Those wanting added nourishment or antioxidant support in their haircare routine.

Tocopherol is commonly included to help protect oils in a formula from oxidising and to offer light conditioning benefits. It is widely used in both skincare and haircare products.

Those with dry, damaged or chemically treated hair seeking smoother, more resilient strands.

Ceramides are lipids naturally present in hair and are often added to formulations to help improve feel and manageability. They can complement conditioning agents by supporting the hair’s surface structure.

Those who prefer mild, low-foaming cleansing or lightweight formulations.

It is often used to improve the texture and stability of products while keeping formulations gentle on the scalp. It can also assist in evenly dispersing conditioning or botanical ingredients.

Those looking for conditioning, slip, or richer textures in their haircare products.

Despite the name, fatty alcohols like cetyl alcohol are non‑drying and are commonly used to add emollience and stability to formulations.

Those seeking lightweight conditioning or products designed to support the hair’s moisture balance.

It is a naturally occurring lipid often used to help improve texture and spreadability in formulations. In some products it also supports the delivery of other ingredients.

Those looking for gentle hydration or formulas suited to dry or sensitive scalps.

It is a sugar alcohol often used to support moisture balance and improve product texture. It can also contribute to overall formula stability.

Most hair types as part of a balanced formula.

Usually present in small amounts to balance the formula.

All products that need a preservative system.

Often paired with other preservatives for broad protection.

Anyone who uses water-based products that benefit from reliable preservation.

It is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.

All products that need protecting from spoilage.

A very common, well-studied preservative used at low levels.

People who enjoy a scented product.

Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.

Those who enjoy subtly floral-scented haircare or are monitoring specific fragrance allergens.

It is one of the fragrance allergens that must be listed individually on product labels when present above certain levels. Its presence does not indicate product strength or quality, only that it contributes to the overall scent profile.

Those who enjoy subtly sweet, complex fragrance profiles in their haircare products.

It is one of the fragrance components that must be listed individually when present above certain levels, as some people may prefer to monitor specific scent materials. Its presence does not indicate the overall strength of a product's fragrance.

Those looking for gentle cleansing ingredients derived from plant oils.

It is often used to help adjust the texture and cleansing profile of shampoos and can also contribute to conditioner emulsions.

Those looking for effective lather and thorough cleansing.

It is a fatty acid salt commonly used in cleansers and soaps for its strong cleaning ability. Often combined with milder surfactants to balance feel and performance.

Those who enjoy naturally derived citrus fragrances in their hair products.

Like many essential oils, it can also contribute light aromatic or sensory benefits beyond scent. Its natural composition includes common fragrance components, which may be relevant for people monitoring fragrance use.

Those who enjoy natural essential oil fragrances or seek plant-derived scalp‑care ingredients.

It can also be included for its traditional soothing and balancing properties on the scalp. Essential oils are typically used in low concentrations to provide aroma and complementary benefits.

Those who enjoy products scented with natural essential oils.

Pine-derived oils are typically used in small amounts for their fragrance and refreshing sensory profile. As with many essential oils, sensitivities are possible for some individuals.

Those who enjoy naturally derived aromatic ingredients in their routines.

It is a botanical essential oil that contributes fragrance and may offer a soothing aromatic profile. Its natural composition can vary slightly depending on growing conditions.

Those who enjoy botanical or herbal-scented formulations.

As a plant-derived essential oil, it can also contribute light conditioning or soothing benefits depending on the formula. Its scent profile is the main reason it is included in haircare.