by Alfaparf Group - Nutritive Nourishing Mask 300ml

All hair and skin types.

Almost always the first ingredient listed in water-based products.

People looking for smoother, more manageable hair or richer, creamier product textures.

Despite the name, fatty alcohols are moisturising and conditioning rather than drying. They also help stabilise and thicken many haircare formulas.

Most hair types, especially tangle-prone or coarse hair.

A common conditioner ingredient despite the chloride name, which simply describes its chemistry.

People looking for smoother, more manageable hair textures.

Cetyl esters are wax‑like emollients that improve product spreadability and give a soft, conditioned feel. They are commonly used to enhance texture without heaviness.

Damaged, frizz-prone or colour-treated hair wanting targeted smoothing.

Designed to deposit where hair needs it most. Some prefer silicone-free formulas by choice.

People who enjoy a scented product.

Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.

Those using styling products that benefit from fast evaporation, such as sprays.

It is commonly used at low levels to improve texture and spreadability. It evaporates quickly, leaving minimal residue on the hair.

Those with very dry, fragile or textured hair that benefits from strong moisture retention.

It is highly refined for cosmetic use and is valued for its ability to reduce moisture loss. Because it is heavy, it is usually used in small amounts or in targeted treatments.

All products that need protecting from spoilage.

A very common, well-studied preservative used at low levels.

Those interested in gentle preservation systems or sensitive scalps may find it relevant.

It is often paired with other preservatives to improve their effectiveness while allowing for lower usage levels. It also has light moisturising and conditioning properties.

Dry, coarse or thick hair that likes richer oils.

Suits some hair types more than others, and a little usually goes a long way.

Dry, dull or frizz-prone hair.

A popular conditioning oil used across many treatment and shine products.

All products, especially in hard-water areas.

Used in tiny amounts to keep formulas performing reliably.

Those who prefer naturally derived colourants in their products.

It is created by heating sugars and is commonly used for aesthetic product colouring. It does not affect hair performance or texture.

People looking for improved manageability, detangling and smoother-feeling hair.

It is a commonly used quaternary ammonium compound that helps conditioners spread easily through the hair. It is effective even at low levels, which is why it appears frequently in rinse-off products.

Those using products that need clear, stable formulations such as shampoos, serums or sprays.

It is commonly used in haircare as a non-ionic surfactant that improves product texture and clarity. It also supports even distribution of conditioning or fragrance ingredients.

Those who enjoy refined, long-lasting fragrance notes in their hair products.

Iso E Super is widely used in fine fragrance and haircare for its smooth, modern scent profile. It blends well with many other aroma materials and is known for its subtle diffusion.

Most hair types as part of a balanced formula.

Usually present in small amounts to balance the formula.

Those who enjoy softly scented products with a vanilla aroma.

It is one of the most common aroma components used to create comforting, sweet fragrance profiles in cosmetic formulas. Only very small amounts are typically needed for effect.

Most hair and scalp types, including those wanting a gentle feel.

A popular botanical used across many gentle and moisturising products.

Hair wanting added body, smoothness or temporary strength.

A common protein in repair and volumising formulas.

People looking to maintain hair colour or reduce sun exposure effects on hair and scalp.

Although more common in skincare, this UV filter is sometimes included in hair products for added sun protection benefits. It is used in low concentrations and is well studied in cosmetic formulations.

All products that need a preservative system.

Often paired with other preservatives for broad protection.

Anyone who uses water-based products that benefit from reliable preservation.

It is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.