Alchemic Shampoo Copper 280ml

Oily scalps, heavy product users and people who like a strong cleanse.

May feel too cleansing for some dry, curly, colour-treated or sensitive hair types. This depends on the full formula and your hair needs.

Most hair types, including those wanting a gentler wash.

Often paired with other surfactants to make a formula feel milder.

People looking for mild, low-foaming cleansers that are generally considered suitable for sensitive or dry hair types.

It is often used as an alternative to stronger surfactants to create a softer, more conditioning lather. It can also support formula stability and mildness in blended surfactant systems.

Those looking for mild, low-irritation cleansing in shampoos or co-washes.

It is often combined with other surfactants to create a balanced, gentle lather. Its amphoteric nature helps support mildness in sulphate-free formulas.

Dry or dehydrated hair, and many curl and moisture routines.

A very common, well-tolerated humectant used across countless products.

Those interested in how a product’s texture and lather are achieved.

It is a simple mineral salt that helps create a familiar shampoo feel and can influence how a cleanser spreads through the hair.

Most hair types as part of a balanced formula.

Usually present in small amounts to balance the formula.

All products that need a preservative system.

Often paired with other preservatives for broad protection.

Most hair types wanting smoother, easier-to-manage hair.

Widely used in shampoos and conditioners for slip and softness.

Those in hard-water areas who want shampoos and conditioners to rinse more cleanly.

Chelating agents can support formula consistency and help prevent minerals from depositing on the hair or interfering with product texture. They are widely used in many rinse-off and leave-in formulations.

Those using shampoos or washes that benefit from a richer, more stable texture.

It is a nonionic surfactant derived from glucose and is commonly used to improve viscosity in gentle cleansing products. It is well tolerated in most haircare formulas.

People with hair that feels weak, brittle or lacking in body may appreciate its strengthening effect.

Hydrolysed proteins are broken down into smaller components so they can more easily interact with the hair surface. They are commonly used in both rinse-off and leave-in formulas to support a conditioned feel.

Most hair types, especially dry or dull hair.

A versatile, well-tolerated conditioning ingredient.

Those interested in understanding preservative systems or identifying potential fragrance allergens.

Benzyl Alcohol is commonly used in professional haircare to support product stability and texture. It can also naturally occur in some essential oils.

Anyone who uses water-based products that benefit from reliable preservation.

It is commonly used alongside other preservation systems to maintain product freshness and extend shelf life. It is generally well tolerated in rinse-off and leave-in products.

Those looking for formulas that help smooth the cuticle or gently refine the scalp surface.

Lactic Acid can also provide mild hydrating and smoothing benefits in haircare. Its pH-balancing role helps support product stability and performance.

People using semi-permanent or temporary hair colour products.

It is commonly used in toners and semi-permanent dyes to achieve vibrant red or warm tones. Its intensity can vary depending on the formula and hair condition.

People using permanent or semi‑permanent hair colouring products.

It is one of many colourants used to achieve specific shades, particularly in brunette formulas. Its performance depends on the overall dye system and formulation.

People using semi-permanent or temporary hair colour products.

It is typically used in small amounts to fine‑tune shade results or create vivid tones. Direct dyes like this deposit colour without the need for oxidative processing.

Those using semi-permanent or temporary colour products seeking warm or vivid orange shades.

Direct dyes like this sit on or near the surface of the hair, offering bright tones without the need for oxidative processing. They are commonly used in fashion colours and toning products.

People using oxidative or direct hair dyes who want specific blue or cool-toned results.

It is commonly used in professional and consumer hair-colouring formulas to provide stable, predictable colour results. Its performance depends on the overall dye system and hair condition.