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"Love this colour in my hair..get so many compliments on this colour.." - Belinda

Adore

Semi Permanent Hair Colour - 113 African Violet AD113

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$14.95

$16.95

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Most Helpful Review

"Love this colour in my hair..get so many compliments on this colour.." - Belinda

Why You’ll love it

Turn everyday hair into deep, dimensional violet that looks lit from within.

Bold African Violet tones that refresh faded purple in one go.

Conditioning formula leaves hair feeling smoother, not straw-like or rough.

Shiny, light-catching finish that looks different in every angle.

Description

Adore Semi Permanent Hair Colour 113 African Violet is a rich, creamy dye that adds bold, luminous purple tones.

This semi-permanent colour works by coating the hair shaft with vibrant pigment, without needing ammonia or peroxide. The formula glides on smoothly, making it easy to spread from roots to ends.

As you apply, it feels like a light, silky conditioner with a soft, salon-like scent. Once rinsed, hair feels touchably smooth with a glossy, iridescent violet finish that catches the light.

Perfect for anyone wanting to refresh dull colour, try a new shade, or deepen existing purple tones. Use whenever your hair looks faded or you crave a deeper, moodier violet.

Expect hair that looks bolder, feels softer, and turns heads in any light.

Directions

How To Use Adore Semi Permanent Hair Colour - 113 African Violet

Shampoo hair and towel-dry until slightly damp.
Wear gloves to avoid staining hands.
Apply colour evenly from roots to ends.
Comb through to ensure full, even coverage.
Leave on for 15–30 minutes, depending on depth desired.
Rinse thoroughly with cool water until it runs clear.
Style as usual; avoid shampooing immediately for longer-lasting colour.

Ingredients

Adore Semi Permanent Hair Colour - 113 African Violet Ingredients

Aqua (Water), Cetearyl Alcohol, Distearoylethyl Dimonium Chloride, Propylene Glycol, Aloe Barbadensis Leaf Juice, Citric Acid, Hydrolysed Collagen, Hydrolysed Glycosaminoglycans, Methylchloroisothiazolinone, Methylisothiazolinone, Parfum (Fragrance), CI 60730 (Ext. Violet 2), CI 17200 (Red 33).

Note: Please refer to bottle for full ingredients.

Aqua Solvents

Solvent

The water base that carries and dissolves the other ingredients in most products.

May suit
All hair and skin types.

Worth knowing
Almost always the first ingredient listed in water-based products.
Cetearyl Alcohol Conditioning agents

Fatty alcohol conditioner

A fatty alcohol that helps soften hair and improve the texture of formulations.

May suit
People looking for smoother, more manageable hair or richer, creamier product textures.

Worth knowing
Despite the name, fatty alcohols are moisturising and conditioning rather than drying. They also help stabilise and thicken many haircare formulas.
Distearoylethyl Dimonium Chloride Conditioning agents

Conditioning agent

A conditioning agent that helps soften and smooth the hair.

May suit
People seeking reduced frizz, improved manageability, and a smoother feel.

Worth knowing
It is a quaternary conditioning ingredient often used in conditioners and masks for slip and detangling. It is valued for its ability to help reduce static and improve hair feel without heaviness.
Propylene Glycol Humectants

Humectant

Helps hold moisture and carry other ingredients through the formula.

May suit
Most hair types as part of a moisturising formula.

Worth knowing
A widely used humectant and carrier ingredient.
Aloe Barbadensis Leaf Juice Botanical extracts

Botanical extract

An aloe-derived ingredient added for a soothing, conditioning feel.

May suit
Most hair and scalp types, including those wanting a gentle feel.

Worth knowing
A popular botanical used across many gentle and moisturising products.
Citric Acid pH adjusters

pH adjuster

Fine-tunes the product pH, which can help the hair surface feel smooth.

May suit
Most hair types as part of a balanced formula.

Worth knowing
Usually present in small amounts to balance the formula.
Hydrolyzed Collagen Proteins and amino acids

Strengthening protein

A protein derivative that helps support hair strength and improve the feel of damaged strands.

May suit
People with weakened, chemically treated, or brittle hair looking for a reinforcing ingredient.

Worth knowing
Hydrolysed proteins are broken into smaller fragments so they can more easily interact with the hair surface. They are commonly used to enhance conditioning performance alongside other moisturising ingredients.
Methylchloroisothiazolinone Preservatives

Preservative

A preservative that helps keep water-based haircare products fresh and stable.

May suit
Those looking for products with robust preservation, particularly in rinse-off formulas.

Worth knowing
It is widely used in small amounts to protect formulas from microbial growth. Some people with sensitive skin or scalps may prefer to patch test products containing isothiazolinone preservatives.
Methylisothiazolinone Preservatives

Preservative

A preservative that helps keep water-based haircare products fresh and stable.

May suit
Those needing products with reliable protection against product spoilage.

Worth knowing
It is effective in very small amounts to support product longevity. Some people with sensitive skin or scalps may prefer to patch test products containing this preservative.
Parfum Fragrance ingredients

Fragrance

Gives the product its scent.

May suit
People who enjoy a scented product.

Worth knowing
Fragrance preference is personal. Some people prefer fragrance-free formulas by choice.
Acid Violet 43 Colourants

Colourant

A synthetic violet dye used to add colour or adjust tones in haircare products.

May suit
People using colour-depositing shampoos, conditioners or masks may find it relevant.

Worth knowing
It is commonly used in purple and violet toning formulas to help reduce the appearance of brassy or yellow tones in lightened hair. It is present in very small amounts to achieve precise colour effects.
CI 17200 Colourants

Colourant

A synthetic red colourant used to give haircare products a vibrant hue.

May suit
Those who prefer products with visually appealing colours.

Worth knowing
It is used at low levels to enhance the look of a formula without affecting hair performance. Colourants like this are common in shampoos, conditioners and styling products.